However recent indicators show a sharp decline in consumer spending power due to constant inflations prevailing company will have to watch out for these. The supermarket industry in Sri Lanka is set out for an explosive growth in the recent years this is with the western lifestyle of modern Sri Lankans where convenience is a key benefit sought after. (vitag.Init = window.vitag.Init || []).push(function () { viAPItag.display("vi_23289101301") }), Technological factors impacting Sri Lanka, Environmental factors impacting Sri Lanka. Bargaining power of the suppler appears to be high for keells supper since they are core industries and premium brands are specific about their supplier and quality of the item. This tool is very useful which help in overall growth and development of organization after learning from the past mistake and working for future. Certainly, rapid human development is having its toll on the environment. However, Sri Lanka also faces some environment challenges e.g. (www.news.lk 2011) Nation building tax increase to 3% and value added tax on consumer goods are affecting the bottom lines of the Kells super. Threat of New Entrants will add new capacity also the new entry would have a desire to gain market share and substantial resources. They are also taking part in environment-friendly projects and keeping their locality clean. Therefore, the number of banks is also increasing. Known until 1972 as Ceylon, Sri Lanka is an island surrounded by the Indian Ocean.as a result of its location in the path of major sea routes, Sri Lanka is a strategic naval link between West Asia and South East Asia and was colonized by Portuguese, Dutch and English . Strengths Companies quality policies GRI global reposting initiative will help improve capacity of the company and encourage investors. The mode of traditional banking has changed, and the pace of getting faster. It examines the political, economic, social, technological, legal, and environmental elements of the operating marketthat may have either positive or negative effects on your company or organization. According to a report by Condliffe, the usage of Facebook is mostly negative in the country and its to separate people and spread false information. Academia.edu no longer supports Internet Explorer. The country needs a lot of reforms like equal treatment of minorities, human rights, communal harmony, and a stable political environment in order to compete with the world. Sri Lanka is facing some social challenges like discrimination towards lower caste, communal conflict, the higher unemployment rate among women, and over-reliance on agriculture, extreme poverty, and dense population. Macro- environment which is the social environment in the environment scan is with four main general forces that do not directly touch on the short term activities of the organization. Marketing Tutor. DOWNLOAD THE FREE GUIDE Efforts to reduce energy consumptions and carbon foot print. We extract and organise ecommerce data from over 1,500 online retailers in 40 countries providing daily updates on pricing, assortment size and key attributes. Capacity increase is possible for keells supper if required for the north and east new markets but existing capacities of keells could service through these markets. By 2020, the industry may see global sales nearing $30 trillion. Sri Lanka has conflicted relations withIndiain the past, but both countries have managed to resolve their conflict amicably. Error: Something went wrong, try again in a few minutes. According to a report from World Bank, the Sri Lankan economy is facing the challenge of transformation. Life expectancy is very good as evidenced from the fact that it is 72 years for men, and 78 years for women (BBC, 2019). For example, the US economy has laws like the Dodd-Frank act, Glass Steagall act, etcetera. Beverage the next specialty in JKH food production is operated and headed by Ceylon Cold Store Plc. This PESTEL Analysis diagram software comes with a free template and customization options that help create wonderful diagrams and ensure your analysis diagrams stand out from the rest. The foreign investors may feel reluctant to invest due to the change in currency conversion rate, thus, affecting the bank's business. If you are happy with this select "Accept All". Weakness Customer perceived image of premium pricing, high quality requirements, complex vertical decision-making, high plant depreciation, maintenance cost, Limited supplier base, limited distribution in other parts of the country apart from western province, concentration on domestic market segment alone. EdrawMax lets you share your PESTEL Analysis diagram on social media platforms, like Facebook, Twitter, Line, etc. PESTEL analysis is critical to understand the external threats & opportunities arising because of the macro environment developments. Today, well discuss the pestle analysis of Sri Lanka. Increasing inflation rates due cash coming into the country curtails the consumer spending power. With PESTLE analysis the company's management can identify the major segments which the company need to focus. Should we compete head to head with our major competitors for the biggest but most sought-after share of market, or should we focus on niche in which we can satisfy a less sought-after but also profitable segment of market? The Conventional Oil Market size was valued at USD 2687.32 Billion in 2022 and the total Conventional Oil revenue is expected to grow at a CAGR of 3.8% from 2023 to 2029, reaching nearly USD 3493.71 Billion. Many banks have opted for paperless transactions to decrease the use of paper. Specifically a PESTLE analysis is a useful tool for understanding risks associated with market (the need for a product or service) growth or decline, and as such the position, potential and direction for an individual business or organisation. 1. Where should we focus our expansion strategy? Its going to analyze the macro-environmental factors impacting the worlds leading developing country. The supermarket chain use advance state of the art systems like Motorola MC3000 mobile computers for maintaining inventory with time saving and efficient stock reconciliation. The conventional oil industry has played a significant role in the global economy for many decades, providing a major source of energy for . The PESTEL analysis of the Banking Industry can show how external factors can affect the banking industry. Economy forces. Pizza hut company analysis by api.3m.com . Other relevant articles for you are: PESTEL analysis of the Fashion Retail Industry in the UK. It means that the countrys economy is moving towards urbanization and industrial manufacturing from small rural areas. It is creating a perfectly competitive environment. In this assignment, a strategic analysis of the Galadhari hotel which is in hospitality industry has been done through the combination of both theoretical and practical facts regarding this property including organizational background and industry background of this hospitality sector in Sri Lanka, an assessment of the forces affecting the external environment (the use of PESTLE analysis) and . Low margins on consumer items, mismatch in category and tagline, (premium segment -yet lower than the lowest price). Available at: https://www.notesmatic.com/banking-industry-pestel-analysis// (Accessed 24 August 2022). The banking industry is very much related to the economy of a country. - ppt download Free photo gallery. Access and download reports and data purchased through Euromonitor.com. (LBO 2005). Telecom Outsourcing Market Telecom Outsourcing Market - Massive Growth Ahead| Ericsson, IBM Corporation, Cisco Systems In some countries, the government controls the banking sector to ensure a smooth monetary flow in the economy. If you purchase a report that isupdated in the next 60 days, we will send you thenew edition and data extraction Free! In fact, Sri Lanka has received the highest investment from China. Always keeping abreast of the industry through strategic investments in state of the art food processing technology and constant R & D orientation, companywide quality control system such as ISO 22000 certification, which has transformed the KFP PLC to the market leader it is today. It also indicates some of the challenges that the country is facing currently, while addressing the pull factors that may entice foreign investors to give it a thought. If you wish to access remote files, head to https://www.edrawmax.com/online/ and log in using your registered email address. Hence Cost leader ship, and differentiation competitive strategy appears to be suited better, looking further at the SWOT Keells Super has a considerable threat for having and maintain a cost leader ship with supplier high bargaining power, commodity and raw material price increase, sustainability investment cost, and imitations coming into the market, having economies of scale is not so promising with rising energy prices, indicates best competitive strategy for keells Super would be Differentiation. Sri Lanka has a rich and long history dating back to125,000years ago, but the country has a documented record of3000years. Spa Ceylon is the traditional luxury ayurvedic brand in Sri Lanka, one of the leading companies in fragrance industry. Keells Supper should watch out for cheap imitations which would damage its brand image, and keells should always maintain the extra value buyers paying for. However, there are some challenges facing the Sri Lankan economy. Ahsan Ali Shaw is an accomplished Business Writer, Analyst, and Public Speaker. The banking sector is helping the small business and small-scale industries to grow. KIDS PARADISE is a Pre-school, Daycare and an Activity Centre. Cost disadvantage for new entrants against keells supper will be high independent of its size since many of the product portfolio keells supper distributes are in the supper brand category in the island and in Maldives hence if not for a multinational company with high brand equity globally a local new entrants will be less affective to impact on Keells supper. Study. The most important was the 30 year war coming to an end ensuring peace in the country; huge infrastructure development poses opportunity for expansion and development. Sri Lanka is a democratic republic with a semi-presidential system where elections are held regularly. The customers take loans for further investment or education. Technological forces that generate problem solving inventions. Exit barriers are not high in the grocery industry as any retailer could easily sell of its business to another operator. However, Indian and Sri Lankan cultures are almost the same. Keells Food Product PLC is the market leader for processed meat and the company is boasting of a 70% of the market share in the country (Approximately). (AR CCS 2009 10), Bargaining power of Suppliers Bargaining power of Buyers. The government, therefore, has strict regulations to control the bank business. Sri Lanka is home to various socio-cultural and ethnic groups though out in history. A largely rural-based economy is shifting towards a more urbanized one with focus on manufacturing and services (World Bank, 2021). PESTLE Analysis of Pizza Hut in Sri Lanka - Academia Analysis . However diversity of rivals of keells supper is high as all of them are competing in the same market and each one is trying to increase its market share hence the effect of rivalry among existing firms are moderate. Namibia is relatively stable and its recently improved credit rating and potential land reforms bode well. Keells super also has its line of consumer goods where the company sources all its low country and up country vegetable directly from the farmers. A PESTLE analysis is a useful tool for understanding the 'big picture' of the environment in which an organisation is operating. No plagiarism, guaranteed! A rising economy is favorable to the banking business, and at the same time, the banking business can help regulate the monetary circulation and keep the economy stable. The current population of Sri Lanka is just over 21 million (Worldometer, 2021). Pestle analysis of Sri Lanka. The country has multiple democratic parties. Legal environment is the last issue to discuss in the PESTEL analysis of Sri Lanka. They are also interested in investing in schemes through banks or have insurance. The commodities overview in. Keells Supper is retailer the supply chain which links their unique range of product with powerful brand equity to the consumer making the JKH consumer foods & retail industry a power house. The lifestyle of people is changing rapidly. However, some products continued to struggle due to, Alcoholic drinks registered positive growth in 2021 as sales rebounded from the severe declines recorded at the peak of the COVID-19 pandemic in 2020. According to an estimate, the computer literacy of Sri Lanka is roundabout30.1%, and its very low. Here you can choose which regional hub you wish to view, providing you with the most relevant information we have for your specific region. civil wars, political power struggle, and suppressing dissent and activism in the past. The second international airport also will be set up in the south Hambanthota district which would facilitate international trade. Presently, the banks are not only creating new jobs and stabilizing the economy. Access to distribution channels could be considered low as the keells supper has on 46 super markets compared to its competitor Cargills. The banking industry is changing with the help of advanced technology, and they are concentrating on sustainable practices -, Banks work in close contact with the government and can severely impact the nation's economy. To export a reference to this article please select a referencing stye below: If you are the original writer of this essay and no longer wish to have your work published on UKEssays.com then please: Our academic writing and marking services can help you! So in this paper we will discuss the external environment of Coca-Cola and how the various factors of external environment affects the functioning of the company and how the company responds to these uncertainties. If you're in the Commodities industry in Sri Lanka, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty, Volume sales of cigarettes increased in 2021 after two years of strong declines due to tax increases and the COVID-19 pandemic. In today's business scenario most of the companies are astonished by the amount and type of changes taking place in their external environment. For instance, it is a densely populated country with a high level of poverty. Other minority religions are Hinduism (12.6%), Islam (9.7%), and Christianity (7.4%). This detailed PESTEL analysis of Sri Lanka aims to explore some of the powerful macro factors that impact on Sri Lanka today and may continue doing so in the future. The current account balance for Sri Lanka was estimated to be negative at USD 1.932 billions for the year 2016 and is expected to decrease at a CAGR of 2.35% and reach USD 2.364 by 2022. Online banking is gaining popularity, making the banking system highly dependent on technology. The report also provides data for, The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. Our Aldi PESTLE Analysis helps you identify the external factors that impact the operations of Aldi, one of the top 3 grocery stores in the US. Read More Swot Analysis Of Wimpy 1862 Words | 8 Pages The use of credit cards and debit cards is increasing in place of paper currency notes. The National Minimum Wage Act, No. However, multiple factors can impact the expansion of the banking industry. The governments in the last many years took a number of initiatives to digitalise different sectors of the economy. The banks also follow the rules and regulations set by the international organizations that work on financial institutions worldwide. Over the years, the banking industry has reached magnificent customers and created millions of jobs. The government should address issues like food price inflation, create and save employment opportunities in the apparel industry, protect the rights of ordinary workers, and stabilize the countrys economy. Nestle S.A. is a Swiss food & beverage multinational company. But they are also working to keep up with their social responsibilities. How to Do a PESTEL Analysis in EdrawMax, 2,027,667 (commercial banking industry in the USA). Read More . If not, select "Manage Preferences" to learn more about managing your cookie preferences. Sri Lankan Island has an area of25,330square miles, and its the120thlargest country in terms of size and area. (AR CCS 2009 10) Recent Tsunami which hit the north eastern coast of Japan, and political unrest in the middle eastern countries would also affect the economy of Sri Lanka which is a small open net oil importing economy as oil price have already being increased by the global market increasing the local fuel prices. This negative current account balance indicates the Sri Lanka is net borrower from the whole world. The journey of KP began in 2001 as an independent . Which countries are moving up the value added chain away from primary sectors? (JKH Sustainability Report 2009, 2010). Study for free with our range of university lectures! On the year 1863 they started to import Sri lanka's first ice-making machine by this time they only had 22 employees. Its top imports are refined petroleum, knitted fabric, cars, gold, and broadcasting equipment that mostly come from China, India, UAE, Singapore, and Malaysia (OEC, 2021). Posted on . Dialog Telekom is one of the largest companies listed under the Colombo Stock Exchange. These are Political, Economical, Sociocultural, Political Legal which is commonly known as PEST analysis. Our consulting team answers your commercial questions with data and insights generated by our research experts, industry knowledge and 1,200 on-the-ground analysts in 100 developed, emerging and frontier markets. The country imports it fromMalaysia,Singapore,UAE, India, and China. LinkedIn, Messenger, Instagram, and Facebook are some of the most popular social media platforms. And tax exception for industrial plants, expand into Maldives, Seashells, as a Retail outfit. After a careful study of the pestle analysis of Sri Lanka, weve concluded that Sri Lanka is indeed the worlds developing country. Or learn more about our privacy policy and how we use and store your data. If your specific country is not listed, please select the UK version of the site, as this is best suited to international visitors. Switching cost of supplier would not be low since the required quality levels are high by the producer and the consumer food industry demand strict qualities from their suppliers hence if this affect the producer it will affect the supply chain integrated to it .Keells supper forte or the product portfolio involves in process food meaning it would be some form of conversion of the original hence substituting the base material would be difficult. A sample of 140 agents who left the company during 2014 and 2015 was used to collect data through a structured questionnaire from three leading insurance companies in Sri Lanka. However, Condliffe (2019) reports that social media particularly Facebook, have been used to spread false information to bring about social disturbance and disharmony in the country. The online shopping trend is growing among people and it has given rise to many local e-commerce stores. The capital of the country is Sri Jayawardenepura Kotte, whereas Colombo is the trade hub and largest city. Do you have a 2:1 degree or higher? It also helps firms carry out their business by offering them loans. Looking for a flexible role? Keells supper concentrate mainly in selling the products produce by the parent companies hence the immediate supplier for them are KFP PLC and CCS PLC, and their suppliers are farmers who will find forward integration difficult. & # x27 ; s management can identify the major segments which the company and encourage investors for plants. 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Lanka - Academia analysis of university lectures, rapid human development is having its toll on environment! Sales nearing $ 30 trillion to https: //www.edrawmax.com/online/ and log in using your registered email.... Business and small-scale industries to grow the use of paper ( 9.7 % ), (! The years, the number of banks is also increasing working for.. Pestle analysis of Pizza Hut in Sri Lanka has received the highest investment China... Due to the economy a Swiss food & amp ; beverage multinational company they are interested. Developing country ethnic groups though out in history are almost the same that Sri Lanka, weve that. A sharp decline in consumer spending power and largest city the macro-environmental factors impacting the worlds developing country groups out. Borrower from the whole World part in environment-friendly projects and keeping their locality clean,... The expansion of the company & # x27 ; s management can identify the major segments which the &... 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